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Google Analytics 4 Migration Services

GA4 Setup & Configuration | GA4 Migration Strategy | Enhanced Event Tracking
Rating:
5.0
100 % of 100
11  Reviews

Our specialized migration services ensure smooth upgrade to Google Analytics 4. You will track better and get a comprehensive view of the performance of your website.

  • Future-proof your analytics with GA4’s event-based tracking

  • Maintain reporting continuity through strategic migration

  • Get actionable data aligned with your KPIs

  • Custom dashboards tailored to your business goals

  • Google
  • Clutch

GET A FREE QUOTE

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Trusted by 150+ companies

Unlocking Deeper Insights: Moving to the Future with GA4 Transition

Migration Services for Google Analytics 4

Google Analytics 4 Migration Services are about moving from Universal Analytics to GA4 while using advanced features like cross-platform tracking and AI-driven insights so data accuracy and analytical capabilities can be improved.

MavenBird's GA4 Migration Services involve a detailed examination of every aspect of the migration, careful planning for a seamless transition, and then executing it expertly to enable businesses to gain maximum benefits from GA4.

Our specialization is in configuring event tracking, user measurement, and privacy-compliant data governance that are advanced using GA4 to improve analytical performance.

Why Google Analytics 4 Migration Services

  • Advanced AI-Powered Insights: Leverage machine learning abilities for predicting metrics and actionable insights that allow making decisions in advance.
  • Cross-Platform Tracking: A single view into user actions across websites and apps will allow a complete audience overview as well as behavior tracking.
  • Privacy & Compliance: With improved control over data by GA4, compliance with GDPR as well as CCPA will be ensured when it comes to customers’ needs concerning privacy issues related to them.
  • Future-Proof Analytics: Make yourself ready for upcoming trends in the internet world through a flexible modeling approach towards data along with expandable systems of analyzing them.

What Can You Obtain from GA4 Migration Services?

  • Improved User Journey Mapping: Visualize and analyze complex user journeys to optimize marketing campaigns and enhance the user experience.
  • Custom Event Tracking: Capture and analyze specific user interactions and behaviors by customizing event tracking options.
  • Audience Segmentation: Create specific segments of the audience based on demographics. Behavior and interests play a role in targeted marketing initiatives.
  • E-commerce Optimization: Advanced tracking of e-commerce transactions is implemented. This system measures performance, revenue attribution, and profit margins.
  • Real-Time Reporting: Get access to real-time data insights and performance metrics to monitor campaign success levels and help make informed business decisions.
  • Custom Dashboard Creation: Personalize your dashboards and reporting according to your organization’s goals as well as the key performance indicators (KPIs).
  • Integration with Google Ads and BigQuery: GA4 can be merged smoothly with Google Ads for better campaign measurement while exporting data to BigQuery offers advanced analytics integrated with data warehousing capabilities.

Our Google Analytics 4 Migration Services Include

Vendor Dashboard

GA4 Migration Audit & Planning

We assess your current Universal Analytics setup, identify what to migrate, and map a detailed plan to transition your tracking and reports.

Product Management

GA4 Property Setup & Configuration

We set up your new GA4 property correctly from the start—configuring data streams, user settings, data retention, and custom dimensions.

Order Management

Historical Data Preservation Strategy

While GA4 doesn’t import UA data, we help preserve key historical insights by exporting, storing, and connecting legacy UA data for reference and comparison.

Vendor Dashboard

Event & Conversion Mapping

We map your UA goals to GA4 events, set up enhanced measurement events, and configure custom events to reflect real user behavior and conversions.

Product Management

Ecommerce Tracking for GA4

For ecommerce sites, we implement advanced tracking—such as product views, add-to-cart, checkout steps, and purchase events—fully GA4-compliant.

Order Management

Google Tag Manager (GTM) Integration

We configure GA4 tags via GTM, enabling flexible event tracking, version control, and scalable deployment across your site or app.

Vendor Dashboard

Cross-Platform & App Tracking Setup

If applicable, we unify web and app data streams to give you a complete view of user journeys across platforms using GA4’s cross-device capabilities.

Product Management

Custom Dashboards & Reporting Views

We create easy-to-understand, goal-specific reports and dashboards using GA4 Explorations or Looker Studio—so stakeholders always get the right insights.

Order Management

Training & Ongoing Support

We guide your team through using GA4’s interface, understanding new metrics, and interpreting reports—plus offer support during the post-migration phase.

Build your website with an expert Google Analytics 4 Migration Services agency. Request a Free Strategy Consultation

GET A FREE QUOTE

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By partnering with our esteemed eCommerce Development Agency, you can rest assured while we handle everything else. With our expertise, unleash the full potential of your online store. We specialize in creating impressive eCommerce solutions that deliver unmatched user experiences. Count on us to support you every step of the way.

  • 45+
    employees
    GLOBALLY
  • 11+
    YEARS OF
    EXPERIENCE
  • 850+
    storefronts
    launched
  • 100%
    Success Score on upwork
  • 400+
    Clients Worldwide

Google Analytics 4 Migration Services Specialists. Adobe Commerce partners.

Vendor Dashboard

1. Holistic Data Audit

Analyzing your current analytics setup so you identify the right key metrics for seamless transition into GA4.

Product Management

2. Tailored GA4 Setup

Configurations based on very specific business objectives capturing the most relevant data to then derive actionability from them.

Product Management

3. Setup for Advanced Event Tracking

Monitoring of user interactions efficiently that lets you understand more nuanced details of customer behavior.

Order Management

4. Enhanced E-commerce Tracking

Set up e-commerce-specific features in GA4 to track product performance, sales funnels, and customer journeys, which will optimize the performance of your online store.

Vendor Dashboard

5. Dashboard Creation User-friendly

We develop intuitive dashboards, making basic metrics accessible to your team so that they can take quick decisions based on a glance at the data.

Product Management

6. Data Privacy Compliance

Our migration process ensures compliance with GDPR and CCPA, helping you manage user data responsibly while maintaining effective tracking.

Product Management

7. Training and Support

We provide personalized training sessions and ongoing support to empower your team in leveraging GA4’s features for better decision-making.

Order Management

8. Performance Monitoring and Optimization

Post-migration, we continuously monitor your GA4 setup, making adjustments to optimize data collection and reporting as needed.

Case Study

AMERICAN PLANT EXCHANGE
AMERICAN PLANT EXCHANGE

AMERICAN PLANT EXCHANGE Utilized TotalCare to Increase Conversion Rates by 38.42%.

Shopify Based D2C Experience

60% increase in sale

38.42% increase in
sale

tps1
TPS Racing BV

PERSONALIZED AND SCALABLE EXPERIENCE FOR B2B AND B2C

TPS Racing BV Migrated shop to Adobe Commerce to Increase Conversion Rates by 38.42%.

60% increase in sale

38.42% increase in
sale

kitchenrestock
Kitchen Restock

Restaurant equipment products in our web restaurant store for B2B and B2C

Kitchen Restock holds Restaurant equipment products for B2C and B2B.

160% increase in ROAS

160% increase in
ROAS

Case Study

Jazeera Paints
Jazeera Paints

Transforming Lives Through Innovative Paint Solutions

GreenDropShip
GreenDropShip

Dropshipping suppliers to for B2B and D2C and Multi Vendors.

Kitchen Restock
Kitchen Restock

Restaurant equipment products in our web restaurant store for B2B and B2C

Emanualonline
Emanualonline

1 million+ products for B2C

Ergomax
Ergomax

New Interactive Website Drives 224% Revenue Growth

Jasnor
Jasnor

New Interactive Website Drives 224% Revenue Growth

Amplex
Amplex

Modern B2B Website Migration Empowers Seamless Plant Procurement

Mecampbell
Mecampbell

Enterprise-Grade Magento Platform + Custom Mobile App Development

Industries: Automotive
BB Firmagaver
BB Firmagaver

Custom E-commerce Solution with Visual Shopping Features for the Fashion Industry

Industries: Fashion And Apparel
Central Restaurant
Central Restaurant

AI-Powered eCommerce Enhancements for Better Conversions & UX

Industries: Home & Decor
Click Safety
Click Safety

Transforming Safety Training Delivery Through Scalable Learning Solutions

Industries: E-Learning
Suez
Suez

Optimizing B2B Workflows and Enhancing Pricing Flexibility with Magento 2

Industries: Consumer Goods
SaltLife
SaltLife

Custom T-Shirt Customization & Magento Version Upgrade Drive Enhanced User Experience

BlowoutCards
BlowoutCards

Magento Upgrade & Custom Module Development Enhances User Experience and Stability

GlobalExpressStore
GlobalExpressStore

Magento Upgrade & Custom Feature Development Streamline Operations and Enhance Dealer Experience

Trotec
Trotec

Magento 2 Theme Development & Custom Integrations Enhance User Experience and Performance

Industries: Automotive
WireMasters
WireMasters

Seamless Magento 2.4.6 Upgrade Powers Operational Efficiency

Industries: Automotive
Tweezerman
Tweezerman

Expanding Digital Infrastructure to Support New Market Segments

Industries: Health & Beauty
ATI
ATI

Enhancing Test Prep Performance with Scalable Magento Solutions

Industries: E-Learning
Yummy Mummy Store
Yummy Mummy Store

Optimizing User Journeys and Checkout for Insurance-Covered Products

Industries: Health & Beauty
TPB Marketplace
TPB Marketplace

B2B E-Commerce Reimagined for Iconic Adult Consumer Brands

Industries: Consumer Goods
TPB Marketplace Canada
TPB Marketplace Canada

Streamlining B2B Operations for Iconic Brands in the Canadian Market

Industries: Consumer Goods

What sets our Google Analytics 4 Migration agency apart from the rest?

At our agency, we understand that a successful migration to Google Analytics 4 (GA4) requires more than just technical expertise. Our dedicated team combines industry knowledge with a results-oriented approach to ensure you maximize the potential of your analytics setup. Here’s what makes us stand out:

  • Certified GA4 and Google Tag Manager experts
  • Seamless migration with zero data blind spots
  • Customized event structures for better measurement
  • Ecommerce, B2B, and SaaS tracking specialists
  • Clear documentation and stakeholder training
  • Trusted by brands that rely on analytics to grow
Get a Free Quote

GET A FREE QUOTE

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Unlock Your eCommerce Potential with Our Expert Google Analytics 4 Migration Services

Don’t miss out on the opportunity to elevate your eCommerce business to the next level. A free consultation with our BigCommerce Web Development experts provides you with tailored insights and a roadmap for success.

GET A FREE QUOTE

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Google Analytics 4 Migration Integration with ERP, Accounting and CRM systems to streamline and automate your B2B and B2C​ business.

  • apparel
  • BB attache
  • cin-7
  • microsoft-dynamics
  • myob
  • myob
  • salesforce
  • sap-bussiness-one
  • amazon
  • Odoo
  • quickbooks
  • xero

Ready to take your eCommerce business to the next level?

Whether it’s launching a new site, re-imagining an existing one or launching a marketing campaign, Mavenbird wants to help bring your idea to life.

Get a Free Quote

Our Google Analytics 4 Migration Process

At Mavenbird, we specialize in seamless Google Analytics 4 migration services tailored to your business needs. Our expert team ensures that your data integrity is maintained while unlocking GA4's advanced features for enhanced insights. With a focus on strategy, implementation, and optimization, we help you make informed decisions that drive growth and success.

01

Comprehensive Data Assessment

We start with a detailed analysis of your current analytics setup to identify key metrics and ensure a successful transition to GA4.

  • Existing analytics audit
  • Key metrics identification
  • Data collection strategy
  • User journey analysis
  • Historical data review
02

Custom Migration Strategy

We develop a tailored migration plan that aligns with your specific business goals, ensuring a smooth transition without data loss.

  • Migration roadmap creation
  • Timeline and milestones setup
  • Risk assessment and mitigation
  • Stakeholder communication plan
03

GA4 Configuration

We configure Google Analytics 4 to ensure that all relevant data is captured, focusing on user interactions and e-commerce tracking.

  • Property setup in GA4
  • Custom event tracking configuration
  • E-commerce tracking implementation
  • User-centric dashboard creation
04

Data Privacy Compliance

We ensure that your GA4 setup complies with all data privacy regulations, providing peace of mind during and after migration.

  • GDPR and CCPA compliance checks
  • User consent management integration
  • Data retention policy setup
05

Training and Empowerment

We provide personalized training sessions to equip your team with the skills to effectively use GA4 and derive actionable insights.

  • Hands-on GA4 training sessions
  • Best practices for data analysis
  • Resource materials and guides
06

Ongoing Support and Optimization

After migration, we continuously monitor and optimize your GA4 setup to ensure peak performance and adaptability to changing business needs.

  • Performance monitoring and reporting
  • Regular data accuracy checks
  • Ongoing optimization recommendations

Expertise of Industries

Combining our expertise with industry knowledge, we help businesses from different industries drive customer satisfaction, boost sales, and widen their reach with a tailored solution.

Fashion & Clothing

Fashion & Clothing

Retail logo

Retail

Automotive logo

Automotive

Gemes & Jewelry

Gemes & Jewelry

Fitness & Nutrition

Fitness & Nutrition

Furniture logo

Furniture

E-Learning logo

E-Learning

Health & Beauty

Health & Beauty

Consumer Goods

Consumer Goods

Home & Decor

Home & Decor

Healthcare logo

Healthcare

Food & Beverage

Food & Beverage

Grocery logo

Grocery

Electronics logo

Electronics

Reviews

Great Service
Great service for the GA4 migration; very satisfied!
Ratings
100%

Excellent Support
The support provided during the GA4 migration was excellent!
Ratings
100%

Exceptional Knowledge
Their knowledge about GA4 was exceptional!
Ratings
100%

Knowledgeable Team
Knowledgeable team that made the transition easy!
Ratings
100%

Smooth and Efficient
The migration to GA4 was smooth and efficient.
Ratings
100%

Professional and Reliable
The team was very professional and reliable during our GA4 migration!
Ratings
100%

Exceptional Experience
An exceptional experience throughout the GA4 migration!
Ratings
100%

Highly Recommend
I highly recommend their GA4 migration services!
Ratings
100%

Excellent Service
The GA4 migration was executed flawlessly!
Ratings
100%

Very Professional
Very professional service for migrating to GA4!
Ratings
100%

View All Reviews (11)
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FAQs

  • Why is Google Analytics 4 (GA4) migration crucial for businesses in 2024?

    Migrating to GA4 is essential for businesses as it introduces a modernized approach to tracking user interactions across platforms, leverages AI-driven insights, and supports a future-proof measurement strategy. With Universal Analytics being phased out, GA4 is not just an upgrade—it’s a complete transformation in data tracking, giving you a clearer picture of user behavior and engagement.

  • What happens if I don’t migrate to Google Analytics 4 before the Universal Analytics sunset?

    If you don’t migrate to GA4, you risk losing access to new data collection, reporting features, and actionable insights. Universal Analytics will no longer process new hits, which means you won’t be able to track and analyze the performance of your digital channels, leading to a significant blind spot in your marketing strategy.

  • How does Google Analytics 4 migration impact historical data and reporting?

    GA4 operates on a different data model than Universal Analytics, meaning your historical data won’t automatically transfer. However, you can still access your previous reports in Universal Analytics, but only temporarily. We recommend setting up GA4 as soon as possible to start building a new data history that aligns with GA4’s modern reporting structure.

  • What unique features does Google Analytics 4 offer compared to Universal Analytics?

    GA4 offers unique features like cross-device tracking, enhanced event-based data collection, machine learning insights, and predictive metrics. Unlike Universal Analytics, GA4 focuses on understanding user journeys across devices and channels, giving you a more comprehensive view of customer behavior.

  • Can I migrate to Google Analytics 4 without losing custom tracking and goals?

    Yes, you can migrate to GA4 without losing custom tracking and goals, but the process involves redefining your current setup. GA4 uses a different event-based structure, so replicating custom goals and tracking requires careful planning and mapping. Working with experts ensures that all your key metrics transition seamlessly to the new platform.

  • Is it necessary to hire an expert for Google Analytics 4 migration?

    While not mandatory, hiring an expert can save you time, reduce errors, and ensure a smooth migration. GA4 has a steep learning curve, and an expert can help with configuration, troubleshooting, and optimizing your setup to take full advantage of GA4’s powerful capabilities.

  • What is the role of machine learning in Google Analytics 4?

    Machine learning in GA4 provides predictive insights, like potential revenue from a particular segment, churn probability, and automated anomaly detection. It enhances your ability to make data-driven decisions by offering insights that were previously hard to obtain in Universal Analytics.

  • How does Google Analytics 4 support privacy-first tracking?

    GA4 is designed with privacy-first tracking, using more granular data controls, consent mode, and minimizing reliance on cookies. It aligns with global privacy regulations like GDPR and CCPA, allowing businesses to track data ethically while maintaining user trust.

  • Can Google Analytics 4 be integrated with existing marketing tools?

    Yes, GA4 seamlessly integrates with most marketing tools like Google Ads, Search Console, and CRM systems. Its flexible API supports custom integrations, making it easy to link with your existing martech stack for unified reporting and enhanced marketing insights.

  • What are the common challenges faced during Google Analytics 4 migration?

    Common challenges include data loss during setup, incorrectly configured tracking, and adapting to a new reporting interface. Overcoming these challenges requires meticulous planning, a clear migration strategy, and technical expertise to ensure your GA4 setup meets your unique business needs.

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