MeCampbell

Enterprise-Grade Magento Platform + Custom Mobile App Development

Mecampbell-Image

MeCampbell Utilized TotalCare to Increase Conversion Rates by 40.45%.

CLIENT

MeCampbell

SERVICES

Magento Enterprise Development
Mobile App (iOS & Android)
GraphQL API Development
Search Functionality
Quick Order Module
Ongoing Support & Maintenance

PARTNERS

Adobe Commerce


SYSTEM INTEGRATIONS
AWARDS &
RECOGNITION

BACKGROUND

Marshall E. Campbell Co. is a North American distributor specializing in MRO (maintenance, repair, and operations) products and services, electrical construction supplies, and control and automation solutions for OEM and manufacturing industries. With this diversified product offering across multiple verticals, Marshall E. Campbell is uniquely positioned to meet a wide range of industrial needs with speed, precision, and reliability.

Their professional sales force is committed to delivering what customers want, when they need it, and at a fair price—driven by a consultative approach that focuses on understanding each client’s goals and operational priorities. By aligning their offerings with the goal of reducing total cost of ownership, Marshall E. Campbell becomes not just a supplier, but a long-term partner in driving performance.

To enhance this value-driven service model and meet growing demand for mobile accessibility and streamlined purchasing, Marshall E. Campbell partnered with Mavenbird to modernize their Magento Enterprise platform. The collaboration focused on launching a fully integrated iOS and Android mobile app, improving product discovery through advanced search functionality, and enabling fast, repeat purchasing with a custom Quick Order system—positioning the company for continued growth in a competitive B2B landscape.

Together, Mavenbird &

MeCampbell

achieved:

+
-
35
%
Increase in Conversion Rate
+
-
28.5
%
Increase in Revenue Per user
+
-
0
+
-
0
SEE HOW WE DID IT
SEE HOW WE DID IT

Challenge

Elevating User Experience Across Web and Mobile

MeCampbell’s enterprise-level Magento site required several advanced features to better serve its business clients and increasingly mobile user base. Key objectives included launching a cross-platform mobile app for both iOS and Android, developing robust GraphQL APIs to ensure seamless app performance, and enhancing the on-site search experience to enable faster, more accurate product discovery. Additionally, the team focused on building an intuitive Quick Order tool tailored for repeat and bulk buyers, while also implementing ongoing support and maintenance strategies to ensure long-term platform stability and performance.

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Solution

Mobile, Scalable, and Fully Integrated

Mavenbird delivered a comprehensive solution tailored to MeCampbell’s needs. The team built a full-featured mobile app for both iOS and Android, powered by a custom suite of GraphQL APIs to ensure real-time data syncing and smooth performance. The app offered an easy, responsive interface for product search, order placement, and account management—helping mobile users stay productive on the go.

On the web front, advanced search functionality was developed to streamline navigation across thousands of SKUs. This allowed users to find specific products, categories, or brands more quickly and accurately. In addition, a Quick Order module was built to meet the needs of repeat customers who rely on rapid, bulk purchasing capabilities.

To support ongoing performance and reliability, Mavenbird provided dedicated maintenance and support services, ensuring site stability, fast load times, and secure transactions across both desktop and mobile platforms.

Customer journey Image

Solution

quote-mark

Partnering with Mavenbird has significantly elevated our digital infrastructure. Their deep expertise in Magento Enterprise and API development allowed us to seamlessly integrate a custom mobile app experience that meets the high expectations of our B2B customers. The GraphQL implementation was especially critical, enabling efficient, real-time data flow between our core systems and mobile platforms. From optimizing search functionality to developing a highly effective Quick Order process, their team delivered solutions that are both scalable and strategically aligned with our long-term digital roadmap. Mavenbird isn't just a development partner—they're an extension of our technology team.

Mohamed Bentahar
,Founder and Director, Mecampbell
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Solution

Results

The collaboration between Marshall E. Campbell Co. and Mavenbird resulted in a robust, future-ready digital platform built on Magento Enterprise. The successful deployment of a cross-platform mobile application—powered by custom-built GraphQL APIs—enabled real-time data synchronization between the website and mobile interfaces, significantly improving user experience and operational efficiency. Enhanced search functionality, designed to handle a large and complex product catalog, streamlined product discovery for both desktop and mobile users. Additionally, the implementation of a tailored Quick Order feature reduced friction in the purchasing process, particularly for repeat and high-volume buyers. These enhancements not only improved customer satisfaction and engagement but also laid the groundwork for scalable growth, empowering the internal team with easier product management and maintenance workflows. Ongoing support and performance optimizations have ensured continued reliability, positioning Marshall E. Campbell Co. for long-term success in the digital B2B space.

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